Robert The Robot
When sci-fi shows like Captain Video and Tom Corbett,
Space Cadet became childhood favourites in the early 1950s, so did
sci-fi toys. Space helmets and ray guns were cool, but nothing was
quite as cool as having your own robot. After all, this is a major kid
fantasy we're talking about here: a robot of your very own, a
mechanical pal who will do whatever you say.
There were many wind-up robots that just walked around, but there
were also some really nifty robot toys that offer plenty of sci-fi
excitement. Enter one Robert The Robot . . .
Robert was a 16-inch red and silver robot figure first manufactured
in 1954 by Ideal Toy Corporation of New York. Inspired by the sci-fi
classic Tobor The Great, Robert beat the wind-up robot
competition by offering several cool features. For one thing, you
could control its movement through a plastic grip connected to its
back with a wire. Turning the crank on the controller made him move
forwards or backwards, while squeezing its trigger made it turn left
or right. If a kid wanted to pretend he was doing maintenance on
Robert, all he had to do was open the bot's chest panel and take out
the set of handy tools contained inside. Thus, you became both a robot
owner and a super-smart robot technician.
But that's not all Robert The Robot had to offer in terms of
features. Robert also boasted battery-controlled eyes that lit up and
could even talk if you turned the crank in his back. He would say only
one phrase, but boy, was it a doozy: "I am Robert Robot, mechanical
man. Drive me and steer me, wherever you can."
In short, Robert The Robot was the Rolls Royce of robot toys. It
also became a very popular toy, thanks to good distribution and
appearance in Sears' 1954 Wishbook. Today, collectors will pay
anywhere from $200 and $1200 for a classic Robert The Robot. If you
want a cool robot to fulfil your childhood robot fantasy, then Robert
The Robot is the mechanical marvel of choice. |